EVENT DESIGN

Alvalle Gazpacheria

La Gazpachería by Alvalle introduced Alvalle gazpacho to the U.S. at the Navy Pier in Chicago during the America’s Cup boating race. La Gazpachería translated Alvalle's traditional Spanish brand essence into a contemporary brand experience.

PARTNER    PepsiCo Design Team

AGENCY     Cadence

ROLE       Concept Initiation & Tent Design

EVENT DESIGN

Alvalle Gazpacheria

La Gazpachería by Alvalle introduced Alvalle gazpacho to the U.S. at the Navy Pier in Chicago during the America’s Cup boating race. La Gazpachería translated Alvalle's traditional Spanish brand essence into a contemporary brand experience.

PARTNER    PepsiCo Design Team

AGENCY     Cadence

ROLE       Concept Initiation & Tent Design

EVENT DESIGN

Alvalle Gazpacheria

La Gazpachería by Alvalle introduced Alvalle gazpacho to the U.S. at the Navy Pier in Chicago during the America’s Cup boating race. La Gazpachería translated Alvalle's traditional Spanish brand essence into a contemporary brand experience.

PARTNER    PepsiCo Design Team

AGENCY     Cadence

ROLE       Concept Initiation & Tent Design

EVENT DESIGN

Alvalle Gazpacheria

La Gazpachería by Alvalle introduced Alvalle gazpacho to the U.S. at the Navy Pier in Chicago during the America’s Cup boating race. La Gazpachería translated Alvalle's traditional Spanish brand essence into a contemporary brand experience.

PARTNER    PepsiCo Design Team

AGENCY     Cadence

ROLE       Concept Initiation & Tent Design

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A taste of Spain

Pop-up experiences in megacities transport visitors to a relaxing Mediterranean sail with Alvalle in Spain. A new logo was created for the US debut that celebrates Alvalle’s heritage.

A taste of Spain

Pop-up experiences in megacities transport visitors to a relaxing Mediterranean sail with Alvalle in Spain. A new logo was created for the US debut that celebrates Alvalle’s heritage.

A taste of Spain

Pop-up experiences in megacities transport visitors to a relaxing Mediterranean sail with Alvalle in Spain. A new logo was created for the US debut that celebrates Alvalle’s heritage.

A taste of Spain

Pop-up experiences in megacities transport visitors to a relaxing Mediterranean sail with Alvalle in Spain. A new logo was created for the US debut that celebrates Alvalle’s heritage.

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Celebrating Culture

La Gazpachería features yellow-gold and red colors that are a playful wink to the colors of the Spanish flag. Contemporary graphic black and white tiles translate Spanish tile-making tradition in a modern way, while celebrating Alvalle’s roots in the kitchen.

Celebrating Culture

La Gazpachería features yellow-gold and red colors that are a playful wink to the colors of the Spanish flag. Contemporary graphic black and white tiles translate Spanish tile-making tradition in a modern way, while celebrating Alvalle’s roots in the kitchen.

Celebrating Culture

La Gazpachería features yellow-gold and red colors that are a playful wink to the colors of the Spanish flag. Contemporary graphic black and white tiles translate Spanish tile-making tradition in a modern way, while celebrating Alvalle’s roots in the kitchen.

Celebrating Culture

La Gazpachería features yellow-gold and red colors that are a playful wink to the colors of the Spanish flag. Contemporary graphic black and white tiles translate Spanish tile-making tradition in a modern way, while celebrating Alvalle’s roots in the kitchen.

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BEHIND THE SCENES

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