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Product Design, Visual Design

 

Product Design, Visual Design

 

Product Design, Visual Design

 

Product Design, Visual Design

 

Product Design, Visual Design

 

Elegant comfort at the tip of your toes

Elegant comfort at the tip of your toes

Elegant comfort at the tip of your toes

Elegant comfort at the tip of your toes

Formé Shoeshaper is the secret to personalizing the fit of your shoes so every pair feels custom made. It improves comfort in an hour so we can wear shoes for hours not minutes. Shoes are more comfortable with Formé. Look better and feel amazing!

Formé Shoeshaper is the secret to personalizing the fit of your shoes so every pair feels custom made. It improves comfort in an hour so we can wear shoes for hours not minutes. Shoes are more comfortable with Formé. Look better and feel amazing!

Formé Shoeshaper is the secret to personalizing the fit of your shoes so every pair feels custom made. It improves comfort in an hour so we can wear shoes for hours not minutes. Shoes are more comfortable with Formé. Look better and feel amazing!

Formé Shoeshaper is the secret to personalizing the fit of your shoes so every pair feels custom made. It improves comfort in an hour so we can wear shoes for hours not minutes. Shoes are more comfortable with Formé. Look better and feel amazing!

Formé Shoeshaper is the secret to personalizing the fit of your shoes so every pair feels custom made. It improves comfort in an hour so we can wear shoes for hours not minutes. Shoes are more comfortable with Formé. Look better and feel amazing!

Role: 

Role: 

Product Design, CMF, Art Direction

Product Design, CMF, Art Direction

Product Design, CMF, Art Direction

Product Design, CMF, Art Direction

Product Design, CMF, Art Direction

 

Result: 

 

Result: 

Available at Neiman Marcus and online

Available at Neiman Marcus and online

Available at Neiman Marcus and online

Available at Neiman Marcus and online

Available at Neiman Marcus and online

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Formé ShoeShapers was born to help women personalize the fit of any shoe style. We all have unique feet, now we have the control to fit our shoes according to our needs instead of asking our feet to conform to manufacturing standards of the shoe brands we love.  

Formé ShoeShapers was born to help women personalize the fit of any shoe style. We all have unique feet, now we have the control to fit our shoes according to our needs instead of asking our feet to conform to manufacturing standards of the shoe brands we love.  

Formé ShoeShapers was born to help women personalize the fit of any shoe style. We all have unique feet, now we have the control to fit our shoes according to our needs instead of asking our feet to conform to manufacturing standards of the shoe brands we love.  

Formé ShoeShapers was born to help women personalize the fit of any shoe style. We all have unique feet, now we have the control to fit our shoes according to our needs instead of asking our feet to conform to manufacturing standards of the shoe brands we love.  

Formé ShoeShapers was born to help women personalize the fit of any shoe style. We all have unique feet, now we have the control to fit our shoes according to our needs instead of asking our feet to conform to manufacturing standards of the shoe brands we love.  

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More Wiggle Room - 80% of women have one foot that is up to a 1/2 shoe size larger than the other foot. The larger foot can be pinched in the toe area causing squished toes and blisters. Formé Shoe Shapers gently and safely stretch the toe area of any shoe style up to a 1/2 size eliminating pinchy toes. 

More Wiggle Room - 80% of women have one foot that is up to a 1/2 shoe size larger than the other foot. The larger foot can be pinched in the toe area causing squished toes and blisters. Formé Shoe Shapers gently and safely stretch the toe area of any shoe style up to a 1/2 size eliminating pinchy toes. 

More Wiggle Room - 80% of women have one foot that is up to a 1/2 shoe size larger than the other foot. The larger foot can be pinched in the toe area causing squished toes and blisters. Formé Shoe Shapers gently and safely stretch the toe area of any shoe style up to a 1/2 size eliminating pinchy toes. 

More Wiggle Room - 80% of women have one foot that is up to a 1/2 shoe size larger than the other foot. The larger foot can be pinched in the toe area causing squished toes and blisters. Formé Shoe Shapers gently and safely stretch the toe area of any shoe style up to a 1/2 size eliminating pinchy toes. 

More Wiggle Room - 80% of women have one foot that is up to a 1/2 shoe size larger than the other foot. The larger foot can be pinched in the toe area causing squished toes and blisters. Formé Shoe Shapers gently and safely stretch the toe area of any shoe style up to a 1/2 size eliminating pinchy toes. 

Perfect Shoe Fit in 1 hour - Leather shoes expand when you wear them and shrink when you don't. In fact, they continue to shrink until the next time you wear them. That's why your shoes feel tight and pinchy when you put them on. It can take your feet 2 hours to force your shoes into shape again. Formé Shoe Shapers maintain the perfect shape of your shoes in-between wearings. 

Perfect Shoe Fit in 1 hour - Leather shoes expand when you wear them and shrink when you don't. In fact, they continue to shrink until the next time you wear them. That's why your shoes feel tight and pinchy when you put them on. It can take your feet 2 hours to force your shoes into shape again. Formé Shoe Shapers maintain the perfect shape of your shoes in-between wearings. 

Perfect Shoe Fit in 1 hour - Leather shoes expand when you wear them and shrink when you don't. In fact, they continue to shrink until the next time you wear them. That's why your shoes feel tight and pinchy when you put them on. It can take your feet 2 hours to force your shoes into shape again. Formé Shoe Shapers maintain the perfect shape of your shoes in-between wearings. 

Perfect Shoe Fit in 1 hour - Leather shoes expand when you wear them and shrink when you don't. In fact, they continue to shrink until the next time you wear them. That's why your shoes feel tight and pinchy when you put them on. It can take your feet 2 hours to force your shoes into shape again. Formé Shoe Shapers maintain the perfect shape of your shoes in-between wearings. 

Perfect Shoe Fit in 1 hour - Leather shoes expand when you wear them and shrink when you don't. In fact, they continue to shrink until the next time you wear them. That's why your shoes feel tight and pinchy when you put them on. It can take your feet 2 hours to force your shoes into shape again. Formé Shoe Shapers maintain the perfect shape of your shoes in-between wearings. 

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