Branding Identity, Visual Design, UXUI
Branding Identity, Visual Design, UXUI
Branding Identity, Visual Design, UXUI
Branding Identity, Packaging, UXUI
Branding Identity, Packaging, UXUI
Elevated, premium hospitality program
Elevated, premium hospitality program
Affable and inclusive precision at its finest
Affable and inclusive precision at its finest
The PepCity hospitality program invited PepsiCo’s top tier customers to experience the excitement of the biggest football event in the world, the 2018 UEFA Champions League Final in Kyiv, Ukraine. PepCity brings together multiple brands under the PepsiCo banner, with the strength of individual brands magnified under the power of one. The elevated, premium hospitality program leveraged the buzz, pulse and craze of the Champions League Final to create an unforgettable, immersive experience to celebrate football and Kyiv culture.
The PepCity hospitality program invited PepsiCo’s top tier customers to experience the excitement of the biggest football event in the world, the 2018 UEFA Champions League Final in Kyiv, Ukraine. PepCity brings together multiple brands under the PepsiCo banner, with the strength of individual brands magnified under the power of one. The elevated, premium hospitality program leveraged the buzz, pulse and craze of the Champions League Final to create an unforgettable, immersive experience to celebrate football and Kyiv culture.
The PepCity hospitality program invited PepsiCo’s top tier customers to experience the excitement of the biggest football event in the world, the 2018 UEFA Champions League Final in Kyiv, Ukraine. PepCity brings together multiple brands under the PepsiCo banner, with the strength of individual brands magnified under the power of one. The elevated, premium hospitality program leveraged the buzz, pulse and craze of the Champions League Final to create an unforgettable, immersive experience to celebrate football and Kyiv culture.
Gillette is a brand of men’s safety razors, among other personal care products owned by Procter & Gamble. The Gillette Company was founded by King C. Gillette in 1901 as a safety razor manufacturer. Without doubt, Gillette leads the industry with its line of innovative products. Gillette has been the oldest company to produce razor; having the most experienced in the market. However, Gillette has overwhelming number of products and overdesigned identity that lacks visual harmony. The new identity communicates with its customers in a new way: friendly and inclusive.
Gillette is a brand of men’s safety razors, among other personal care products owned by Procter & Gamble. The Gillette Company was founded by King C. Gillette in 1901 as a safety razor manufacturer. Without doubt, Gillette leads the industry with its line of innovative products. Gillette has been the oldest company to produce razor; having the most experienced in the market. However, Gillette has overwhelming number of products and overdesigned identity that lacks visual harmony. The new identity communicates with its customers in a new way: friendly and inclusive.
Role:
Role:
Lead Design, Art Direction
Lead Design, Art Direction
Lead Design, Art Direction
Lead Design, Art Direction
Lead Design, Art Direction
Illustration:
Illustration:
Chris Gilleard
Chris Gilleard
Chris Gilleard
Chris Gilleard
Chris Gilleard
Animation:
Animation:
Josef Atlestam
Josef Atlestam
Josef Atlestam
Josef Atlestam
Josef Atlestam
To celebrate Kyiv and our program, we designed cultural and football elements. Each of this element is integrated as part of the master illustration.Then it is applied to various collaterals and events as part of a cohesive hospitality program.
To celebrate Kyiv and our program, we designed cultural and football elements. Each of this element is integrated as part of the master illustration.Then it is applied to various collaterals and events as part of a cohesive hospitality program.
To celebrate Kyiv and our program, we designed cultural and football elements. Each of this element is integrated as part of the master illustration.Then it is applied to various collaterals and events as part of a cohesive hospitality program.
To celebrate Kyiv and our program, we designed cultural and football elements. Each of this element is integrated as part of the master illustration.Then it is applied to various collaterals and events as part of a cohesive hospitality program.
To celebrate Kyiv and our program, we designed cultural and football elements. Each of this element is integrated as part of the master illustration.Then it is applied to various collaterals and events as part of a cohesive hospitality program.
