BRAND EXPERIENCE, SPACE DESIGN

Unmasked Vibes

Before an artist ever hits the big stage, they've got to believe that the dream is worth chasing. It's their passion and will to hustle that turns their dream into a reality. We at Brisk believe in embracing that hustle and providing a platform for young artists to let their creativity shine. We encourage those bold enough to dream, to see it through and find their own unique style. In 'Unmasked Vibes',Brisk collaborated with Black Panther to launch the Creators Class 2018, to celebrate creativity and diversity, and to unleash your flavor.

PARTNER    PepsiCo

AGENCY     Bluefactory

ROLE       Experience & Space Design, Creative Lead & Art Direction, Project Manager

RESULTS    11.2 million social impressions

           61.3 million media impressions

BRAND EXPERIENCE, SPACE DESIGN

Pure Leaf Cafe

Pure Leaf made its European debut as a lifestyle tea concept at Mix It Up. It invites you to engage with the brand in a fully immersive environment — it becomes more than just a beautiful design, but a sensorial experience and way of life. Pure Leaf Cafe provides a chance to sit, relax and engage in conversation. Inside the brand’s Tea House space, attendees discovered the enjoyment of Pure Leaf during a guided tasting led by a tea sommelier.

PARTNER    PepsiCo Design Team & PepsiCo Europe
AGENCY     DGI
ROLE       Experience & Space Design, Art Direction
RESULTS    30,000+ visitors across entire event
           100.9 million earned media impressions
           Over 3 million social impressions and 65k+ social engagements

BRAND EXPERIENCE, SPACE DESIGN

Pure Leaf Cafe

Pure Leaf made its European debut as a lifestyle tea concept at Mix It Up. It invites you to engage with the brand in a fully immersive environment — it becomes more than just a beautiful design, but a sensorial experience and way of life. Pure Leaf Cafe provides a chance to sit, relax and engage in conversation. Inside the brand’s Tea House space, attendees discovered the enjoyment of Pure Leaf during a guided tasting led by a tea sommelier.

PARTNER    PepsiCo Design Team & PepsiCo Europe
AGENCY     DGI
ROLE       Experience & Space Design, Art Direction
RESULTS    30,000+ visitors across entire event
           100.9 million earned media impressions
           Over 3 million social impressions and 65k+ social engagements

BRAND EXPERIENCE, SPACE DESIGN

Pure Leaf Cafe

Pure Leaf made its European debut as a lifestyle tea concept at Mix It Up. It invites you to engage with the brand in a fully immersive environment — it becomes more than just a beautiful design, but a sensorial experience and way of life. Pure Leaf Cafe provides a chance to sit, relax and engage in conversation. Inside the brand’s Tea House space, attendees discovered the enjoyment of Pure Leaf during a guided tasting led by a tea sommelier.

PARTNER    PepsiCo Design Team & PepsiCo Europe
AGENCY     DGI
ROLE       Experience & Space Design, Art Direction
RESULTS    30,000+ visitors across entire event
           100.9 million earned media impressions
           Over 3 million social impressions and               65k+ social engagements

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BRISK GALLERY

Brisk Creators Gallery

Guests are first immersed into the creators exhibition. It is a medium for the artist to showcase their work, to engage, and to co-create with the guests. It's Brisk's call to action for our consumers - inspiring and saluting driven youth with a creative hustle who chase their dreams and are detemined to make their creative passions a success. 

 

Inspiration

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.
 

 

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.

 


Inspiration

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.

 

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BRISK GALLERY

Brisk Bodega & Secret Passage to Wakanda

Brisk Bodega aims to deliver different flavors. A vending machine located at the end of the guests’ journey in the Brisk Gallery also acts as a secret passage to Wakanda, the world of Black Panther. Interactive engagements are running in the space, such as screen printing using artist' design and live mural painting.

 

Authentic Drinks

Pure leaf is a premium iced tea that starts with real tea leaves, picked at their freshest. With a brewing process that is simple and authentic, passion for realness extends to everything Pure Leaf does. Attendees discovered the enjoyment of Pure Leaf during a guided tasting led by a tea sommelier. 

 


Authentic Drinks

Pure leaf is a premium iced tea that starts with real tea leaves, picked at their freshest. With a brewing process that is simple and authentic, passion for realness extends to everything Pure Leaf does. Attendees discovered the enjoyment of Pure Leaf during a guided tasting led by a tea sommelier. 

 


Authentic Drinks

Pure leaf is a premium iced tea that starts with real tea leaves, picked at their freshest. With a brewing process that is simple and authentic, passion for realness extends to everything Pure Leaf does. Attendees discovered the enjoyment of Pure Leaf during a guided tasting led by a tea sommelier. 

 

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BLACK PANTHER WAKANDA

Brisk Creators Gallery

Over 50 years ago the world was introduced to the Hero, the Legend, the King of Wakanda—the Black Panther, but it wasn’t on a big screen. It was on the pages of Marvel’s comic books. Since then numerous writers, illustrators, and sketch artists have carried on the legacy of the Panther, each adding to and developing the culture that breathes Wakanda Forever.

 

Inspiration

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.
 

 

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.

 


Inspiration

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.

 

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BLACK PANTHER WAKANDA

Writer's Room

The nation of Wakanda was something readers had never seen before,the concept of a royal African nation—technologically superior and hidden for centuries was unheard of. Over the year’swriters, creators and producers of the film have developed the Wakandan script and language. Seen here, its first appearance was revealed in Marvel Studios’ Black Panther.

 

Inspiration

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.
 

 

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.

 


Inspiration

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.

 

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BLACK PANTHER WAKANDA

Throne Room

In developing the world of Black Panther, production designers, costume designers, set developers, and prop makers worked tirelessly to create an immerse experience for viewers. Pulling from various cultures, dialects, and traditions, Marvel Studios has created a culture of its own that will leave a significant impact on the film industry as we know it.

 

Inspiration

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.
 

 

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.

 


Inspiration

Terraced Architecture

The design of the space combined Pure Leaf’s natural heritage with a modern, terraced architecture that encouraged guests to linger and converse. With bold new flavors and delicious recipes made with the world’s best loose tea leaves, guests were immersed into the world of Pure Leaf.

 

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BEHIND THE SCENES

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